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BEST PRACTICES IN EMPLOYEE ENGAGEMENT AND INTERNAL COMMUNICATIONS (B001)

Workshops > Business > Complete List > Employee Engagement

WHY SHOULD YOU ATTEND?

This workshop is designed to enhance your ability to apply effective employee engagement and internal communications approaches and techniques, regardless of the size of your business and number of employees. Learn why and how employee engagement techniques strengthen your internal communications and contribute to productivity and business brand.

WHAT WILL YOU LEARN?

Key issues and drivers of employee engagement and internal communications
Different approaches to effective internal communications and employee engagement
What others do and do not and why
The role of managers and supervisors in internal communications
What works and what doesn't - the sine qua non of best employee engagement and communications practices
The importance of research, monitoring and evaluation
Linkages to external communications and branding
An integrated strategic approach to planning, developing and implementing internal communications
Case studies examples

WHAT WILL YOU TAKE AWAY?

Workbook with checklists, how-to procedures and templates
Case studies, examples

PROGRAM
8:50 - 9:10 AM	Participant Introductions and Workshop Overview
9:10 - 10:30 AM	Employee Engagement v. Internal Communications Definitions, principles and linkages Issues and drivers of internal communications What to communicate when and how - "Impact Mapping" Key challenges Exercise: Internal Communications “Health Quiz”
10:30 - 10:45 AM	Break
10:45 - 12:15 PM	Internal Communications Approaches Addressing diverse communications needs From HR to corporate to change to crisis communications What systems do we use and when ABCs of internal communications approaches Benefits of employee engagement Role of managers and supervisors The imperative of change communications Exercise: Building an internal communications system for your business
12:15 - 1:15 PM	Lunch
1:15 - 2:45 PM	Effective Internal Communications – The Sine Qua Non of Employee Engagement What works What doesn't work How do we find out Do's and don'ts of internal communications research and measurement How do we know we have achieved success? Exercise: Designing a cost-effective internal communications monitoring framework
2:45 - 3:00 PM	Break
3:00 - 4:15 PM	Integrated, Strategic Approach to Internal Communications How to build an internal and changes communications matrix Linkages to organizational strategies, branding and business plans Importance of coherent messaging Internal versus external communications Planning, developing and implementing internal communications and employee engagement strategies and action plans Exercise: Developing an internal communications strategy for flexibility and change
4:15 - 4:45 PM	Wrap-up and Evaluation

Instructor

Josef Jurkovic

Josef Jurkovic is a CEC director and President of Paradigm Communications with extensive experience as a strategic communications, marketing and international public affairs specialist.

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