EMPLOYEE ENGAGEMENT: STRATEGIES AND TECHNIQUES (G046)

Workshops > Complete List > Engaging Employees For Organizational Success

WHY SHOULD YOU ATTEND?

Research shows consistently that most organizations do not have a fully engaged workforce, people who care about its future and are willing to invest the effort to make it successful. Equally, there is a significant body of research across industries and countries and from organizations such as Gallup as to the benefits of enhancing the bond between employees, their colleagues and their organization, for example:

• Increased commitment to and alignment with the organization's goals and strategies;
• Improved overall organizational effectiveness;
• Increased productivity and improved morale;
• Increased trust;
• A community as opposed to just a workforce;
• Improved client service, brand experience and loyalty.

Moreover, employers and managers at all levels are faced with the challenge of retaining and recruiting qualified people as baby boomers retire and the labour market becomes more competitive and complex - multigenerational and multicultural. The costs of not effectively responding to these various challenges are felt in a variety of ways but, ultimately, directly affect performance.

Developing and implementing an engagement strategy provides a systematic means of dealing with the range of interrelated issues usually presented in performance and organizational improvement. But such a strategy must be based on what works, those best practices and approaches, including the key element of communication, known from experience to offer the optimum likelihood of success.

WHAT WILL YOU LEARN?

• Definition and principles of employee engagement
• The business case for employee engagement
• The components and key drivers of employee engagement
• Diagnosing your organization - critical questions and success factors
• The importance of trust
• Techniques and approaches for obtaining employee involvement
• How to measure success
• The key role of and linkages to internal communications
• What works and what doesn't

WHAT WILL YOU TAKE AWAY?

• Workbook with checklists and templates
• Exercise handouts, examples and other material

WHO SHOULD ATTEND?

Managers and supervisors, those working in organizational development, human resources, internal communications, recruitment and retention strategists and specialists